Updates
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UPDATE – POSTPONED UNTIL MARCH 26 Early-stage sustainable innovations face distinct challenges long before questions of scale arise. Moving from ideation and research into real-world use requires access to the right resources, partners, and pathways for adoption. In this session, Ashwathi Iyer will explore how innovators navigate this transition, drawing on concrete case studies that
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I orient by water. Apparently I have to keep it on the east. If I don’t I have a hard time finding my way around the land. This is one of the many reasons I don’t live in California. I grew up on the east side of Michigan, in a town pressed up against Lake Saint Clair.
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I’m pondering the intricacies of nonfiction and fiction writing and interpretation. I heard this on the radio and recognized its truth immediately. When you’re writing fiction, everybody thinks you’re secretly writing about real people and things. But if you write an autobiography, they think you’re lying as one does. From Margaret Atwood’s interview with Arun Rath
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I go through audio obsessions. Last fall, I listened to Dawn of Midi‘s Dysnomia on repeat as I drove, as I wrote, as I cooked. I found it via the RadioLab podcast. I loved the sense of driving seemingly-electronic music slowly morphing, and I loved to hear that it wasn’t electronic at all, but humans playing
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I just completed some go-to-market research for a scientifically-oriented business-to-consumer company. In this research, one of my tasks was to assess consumer sentiment and project possible customer loyalty for a new product launch. Things like customer-lifetime-value, ecommerce conversion rate, and loyalty would be wonderful to have from our competitors, but these KPIs are closely-guarded secrets. While I
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In March I changed my work setting. I left my job of almost seven years and moved to independent marketing consulting and writing. Although I have my share of meetings at client sites and in coffee shops, I typically work and write in my home office. What I feared I’m an introvert. I’m restored by quiet and
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I can be a minimalist. There’s almost nothing I like better than organizing things for disposal. I like to give away books (to friends, to the library); I like to give away clothing I haven’t worn for a while. I love to reuse cardboard boxes that come in the mail – to organize items for