Storytelling for Startups & Science

A curated selection of my content strategy and messaging work supporting mission-driven startups, national science initiatives like iDigBio, and Ann Arbor’s entrepreneurial community. These pieces reflect my ability to turn complex ideas into clear, compelling stories that position teams for growth, funding, and visibility.

  • Navigating Open Science and Sustainability: My Year as an Embedded Entrepreneur with iDigBio

    Navigating Open Science and Sustainability: My Year as an Embedded Entrepreneur with iDigBio

    What do plants on sheets, insects on pins, and frogs in jars have to do with entrepreneurship?  Naturalists and scientists have been collecting butterflies, pressing plants, and catching fish to document the evolution, radiation, and diversity of the world’s organisms since the early 1700s. These preserved voucher specimens have been locked away in research and…


  • Sustainable Future Forum 2024 – Ann Arbor

    Sustainable Future Forum 2024 – Ann Arbor

    Today I had the pleasure of being the emcee for the first ever a2tech360 Sustainable Future Forum. Laura Berarducci and the team at Ann Arbor SPARK put together a great program of talks from sustainability leaders and innovators. We learned from Sartorius, Toyota North America, Wacker Chemical, and the University of Michigan. We cheered on…


  • Showcasing My Work at BlueConduit

    Showcasing My Work at BlueConduit

    While at BlueConduit, I directed thought leadership efforts to demonstrate the power of predictive analytics in water infrastructure—through customer success stories, expert insights, and strategic communications. Below is a selection of content we developed to engage and inform water system leaders, sharing key lessons from our work with communities across the country. Articles and Analysis…


  • Posted Elsewhere #2

    Posted Elsewhere #2

    My previous posted elsewhere entry did not include at least one thing I’m really proud of, so I wanted to extend that list here. Through Matterhorn’s work, we got to know and collaborated with John T. Matthias on an article for the NCSC‘s 2020 Trends in State Courts. In the piece, we discuss how our…


  • Posted Elsewhere

    Posted Elsewhere

    Over the last several years, I have been focused on Matterhorn by Court Innovations, so my recent posts have been elsewhere. Here are posts I’ve written on the getMatterhorn site. [Edited: Looks like the site has changed so these are no longer available.] Take a look at our webinars and customer testimonial videos on its…